Noldus Information Technology develops and delivers innovative software, hardware solutions and services for the measurement and analysis of behavior. Their offerings enable companies and universities to advance their research, product development, training, and education. Along with offices across Europe, North America, and China, Noldus is represented by a worldwide network of distributors.
The company was challenged by the complexity of creating sales orders within Microsoft Dynamics NAV. Salespeople could add articles on sales lines in NAV and generate proposals. The problem was that the product and price structures were complex, which made creating quotes in NAV a difficult and error-prone process.
Noldus decided that it wasn’t helpful for salespeople to access NAV directly. Instead, they wanted an application that helped users through the Quote-to-Order process, while integrating with NAV. They selected e-Con CPQ because it gave salespeople a guided selling experience for all options and variations needed for a quote. All relevant data, logic, and structures for products and customers came directly from NAV, presented in the user-friendly e-Con environment.
Before e-Con CPQ, sales engineers needed extensive ramp-up time to learn all product and pricing details. Now even the newest salesperson can focus on working with customers. All options, pricing, and calculations are automatically generated in e-Con. Quotes can be created in minutes or even seconds after creating a proposal.
e-Con CPQ also offers Noldus rich document generation, adding all selected products and prices (and variations) into a tailored proposal. Salespeople can go beyond generic brochures to deliver custom proposals and quotes that increase sales.
“Our goal with the implementation of e-Con was to provide sales with the best tool possible to generate a customer tailored quote in as little time as possible so they can spend more time with our customers. And that is what e-Con has brought us!” says Rogier Jongeneel, Noldus IT Manager of Operations and Support. “We foresee that the document generation and guided selling capabilities of e-Con will eventually result in an increasing hit rate of our quotes.”
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“e-Con makes it easy to create and work with complex quotes and agreements in a short time frame. It’s simple to use, it’s got a great look and feel, and from the CPQ vendors I’ve seen, e-Con definitely offers the best value for your investment.”
Jaap Versnel, Business Analyst
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“Internally we often use the line ‘An empty box isn’t a box’. To get to the right (custom) box/enclosure we need tools to get us those custom-made products as soon and efficient as possible. That’s the added value e-Con brings PM Komponenten.”
Harms Jansen, Product Specialist
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“With e-Con we can save so much time and effort. There’s no need to duplicate data, since all information is completely integrated. We no longer have to create BOM’s, routings, pricing, and other documents as a separate process. As soon as we validate an order, it’s ready for production.”
Michael Kaufman, VP
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"e-Con allows our Customer Care team to quickly and accurately configure Bills of Materials and Routing steps. e-Con ensures that the demand is driven for the correct parts and that they are machined, assembled, and tested according to the appropriate processes."
David Bitter, Technologist
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“Building, maintaining, and changing configurations can be handled by the company’s internal resources much more efficiently, and everything's available in record time to all users. Teams can take a proactive approach to issues and react quickly if major problems arise.”
Laurent Machu, Project Manager
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"Implementing e-Con on top of AX has given our end-users a simple tool for configuring sales projects and judging attainability quickly. It’s improved the transparency of our sales process.”
Henrik Bæk Jørgensen, Head of Product Management
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"Fast response times, flexible (both solution and team), and knowledgeable consultants."
Magnus Dahl, Manager Sales Transformation
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"e-Con is very flexible, agile and low-code CPQ software."
Erkan YAMAN
