Today’s customers want flexible pricing plans for goods and services. The latest trends fall into subscription and cloud services areas and include “pay for use” and “pay per period.” This has a major impact on pricing calculations, especially when all options are part of your overall calculation. You need to be ready to move from a standard fixed contract to options that might include a 3-month option, single-use options, or even the option to pay after use rather than up front. e-Con can help you establish flexible rules that ensure consistency and accuracy for subscription pricing models.
Common challenges for subscription pricing
Subscription-based plans have expanded from IT SaaS offerings to include services and physical goods. A subscription model is great for giving you room to sell in multiple countries and across a wide range of industries. You’re able to tailor options to meet diverse needs with agility. You can also adapt quickly to profit margin pressures. That said, you do need top-notch calculation tools that ensure changes to options and pricing calculations are effortless and error-free,
Cloud offerings offer a great baseline example. Companies that sell or lease IT services to both the private sector and the government look at different customer requirements. The government may require that services be encrypted for security reasons. For the private sector, encrypted services can be a compelling option, but not required. You’re looking at both need and opportunity. You can set up pricing rules that automatically apply encryption options to government customers. When working with the private sector, those options can be elective, but still fast and easy to apply.
Whether you’re selling physical goods and services or cloud-based software and IT services, you need tools that reflect the latest trends in subscription model pricing. A robust toolset lets you standardize and quickly modify options for different industries, pay per consumption or contract, upgrades, downgrades, promotions for extending existing contracts, product/market combinations, and more.
Why is e-Con the best tool for configuring subscriptions
Simply put, you need a “super calculator” to manage all the variables involved in subscription offerings. Your goals are to to make choice easy for salespeople and customers, and also to protect your profit margins.
e-Con’s powerful calculation engine will show the right pricing, hide impossible combinations, alert users of (price) changes, and offer fast, flexible, and flawless choices. Perhaps most important, e-Con offers a friendly, graphical UI that merges seamlessly with Microsoft Dynamics, and can be used also across multiple channels and devices.
If you’re using Microsoft Dynamics ERP and/or CRM and working with the challenges we’ve discussed here, reach out to us! e-Con Solutions and our partner network are ready to help you turn complexity into flexibility and profits.